In San Juan, men’s clothing consists of a red handkerchief which distinguishes him as someone with an important role; a black and white striped shirt; a red sash with yellow, green, black and white stripes; and white cotton trousers, called saka'w, that has three to four rows decorated with small jars, dolls and flowers. The designs on the trousers represent respect within relationships, including fidelity in matrimony, and also relates to the unity between human life, animals and plants in the countryside.
Women's clothing consists of a deep red huipil or the traditional Mayan blouse with rainbow colors embroidered around the neck. The red symbolizes blood and red maize, which relates to the calendar and the story of time. The traditional clothing also consists of a maroon ribbon in braided hair, a red sash with black and white stripes, and a black skirt with white stripes. The dark background relates to the darkness of the night and black corn.